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Welcome to Parasol Marketing!

Creating creative marketing communications is where our heart sings, so please enjoy browsing our portfolio page of things

  • #snorkels
    **FIRST @OneMinuteBrief WIN** Behind the idea: Facebook have been reluctant - almost hiding from - a torrent of allegations. The 'f' of their logo, looking like a snorkel, represents them hiding in the sea, asking is it safe to surface yet (are the allegations dying down).
  • #FreedomOfSpeech
    Reply to a daily @OneMinuteBriefs Behind the idea: 17 students were killed at Marjory Stoneman Douglas High School, Florida. Student Emma Gonzalez was one of the organisers of the 'March for our lives' event that followed, calling for tighter gun laws. Her emotional speech/this (uncropped) photo went global. It's 'time to - (younger generations) - have our say'.
  • #ChipShopAwards
    *Shortlisted* @OneMinuteBriefs Behind the idea: One of the USP's of the annual Chip Shop Awards is that it is open to anyone. In 2017 it was won by teacher David Holcroft. This is also the premise of the Round the World Clipper race, whose poster design this mimics.
  • #BluetoothLEDMirror
    Reply to a daily @OneMinuteBriefs for the Soak Bluetooth LED Mirror Cabinet Behind the idea: There was an acrimonious battle between Donald Trump & Hillary Clinton for the US Presidency. Trump won; Hillary wrote a book about it. This sees Trump energised by Hillary's audio book...via the Mirror's bluetooth...setting him up for the day.
  • Product design
    Design & development of a fundraising cookie cutter, in the shape of the charity's logo
  • Pizza night
    Community poster for Merton Council
  • Shreddies!
    Nestlé, makers of Shreddies/McCann's client, got up close & personal with the 'Knitting Nanas' model, as shown on the Shreddies Facebook page
  • McCann HQ!
    The McCann London HQ made of Shreddies (made by the 'Knitting Nanas')
  • Business cards
    Debossed, gold trimmed, double sided business cards for '10 in 10 out Coaching'
  • Merton Adult Education
    Merton Adult Education collateral
  • #rubbergloves
    Reply to a daily @OneMinuteBriefs Behind the idea: Up to 87 million people have had their Facebook data shared without their permission. This shows the Facebook hand wearing a rubber glove, implying their security appears not to have been taken very seriously.
  • Business cards too
    Two Parasol Marketing business cards creating one logo
  • Print collateral
    Creative Marketing Communications
  • #YoungCreativeCouncil
    Reply to a daily @OneMinuteBriefs Behind the idea: Newcastle FC branding is b & w stripes. The implication is that with the Young Creative Council opening a hub in Newcastle the city will be a splash of colour, rather than just a sea of b & w.
  • #SugarTax
    Reply to a daily @OneMinuteBriefs Behind the idea: Coca cola are not reducing its sugar content, unlike other soft drink brands.
  • #WorldNutellaDay
    Reply to a daily @OneMinuteBriefs Behind the idea: Demonstrating how Nutella is full of hazelnuts! If this was fully executed the nuts would explode out of the jar. The copy reinforces the visual.
  • #Deicer
    Reply to a daily @OneMinuteBriefs Behind the idea: De-icer might help thaw the icy relationship between Kim Jong-un, President of North Korea, & US President Donald Trump.
  • Merton Council